A COLLECTION OF MY
‍(BEST WORK)

Portfolio 2017-24

🚀 SOON — Managing Catering inventory across online and in-store channels.

Allocating and tracking Catering inventory items during the busy holiday season across multi-channel ordering channels. I was the sole designer working on the new tool, collaborating with product management and engineering to develop designs, vision, and prioritize roadmap.

Ordering Whole Foods Market Catering on Amazon to meet customers where they are.

A 65% cart abandonment rate on the current experience drives the need to unlock Whole Foods Market's catering business on Amazon and meet customers where they are already shopping. My role was to play within the constraints of the Amazon platform to create a seamless ordering experience and then move forward to lead UX for Team Member tools in order to support the customer experience.

Creating a recipe execution tool to eliminate paper processes

Improve digital tool adoption by delivering value to Production Team Members through the elimination of paper processes in Whole Foods Market kitchens.

Providing omni-channel food ordering capabilities during the pandemic.

Enabling contactless ordering via mobile order ahead and in-store kiosk ordering to decrease customer-TM interaction while reducing Team Member labor costs.

Property Management Group Vertical Mobile App

Introducing a mobile solution for enhancing the luxury living experience of PMG residents.

Enhancing Amazon's recipe UX to inspire basket building.

A 70% drop-off rate from the current Recipes landing page to the detail page underscored the need to improve the user experience and encourage basket-building.

Revolutionizing Whole Foods Market's eCommerce presence.

Reimagining the online presence of Whole Foods Market to align with changing customer behaviors, emphasizing inspirational shopping with pickup and delivery options.